Some cruise line companys are in fact trying to help the environment, despite all the postings in the past, Carnival Cruise Lines are storing their cooking oil and grease and use it in the future as an alternative fuel. As for old furniture that they can no longer use, they donate them to local organisations.
Holland America Lines requires an Environmental Officer on board each ship to oversee shipboard compliance with environmental laws and industry standards. They've also created a program to help preserve whales, which are hugely affected by the cruise industry.
Princess Cruise Lines has a zero solid waste discharge policy, with all solid waste incinerated onboard or ashore, raising the cruise line’s environmental standards.
There are other stories like these profiling various cruise liners and what they're doing, and it can be seen here.
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